Social media

The dishonourable killing of Qandeel Baloch

Likened to Kim Kardashian for her unapologetic sexuality, Pakistan’s first social media star was a high wire act. Her murder has divided the nation, and made her an unlikely political icon

7 years, 2 months ago

Instagram Users Top 500 Million

There are now half a billion active users on the photo-sharing app Instagram, the company has said.

7 years, 3 months ago

New Algorithm-Driven Instagram Feed Rolled Out to the Dismay of Users

Say farewell to chronological ordering of posts – users are now seeing their feed as organised by Instagram’s own formula, and they’re not happy

7 years, 3 months ago

10 Social Media Strategies for 2014

Hoteliers should make a social media splash in the new year by following these helpful tips.

9 years, 8 months ago

Starbucks Lets You Buy Coffee for a Friend via Twitter

In the '70s, a Coke ad envisioned a day in which you could buy the world Coke to promote harmony. Now, Starbucks is letting you do something similar, with the help of Twitter.

9 years, 10 months ago

Social Media Inspires Hotel Design

Social media is becoming a fundamental part of design in a new breed of hotels.

9 years, 11 months ago

Foursquare Launches Ad Platform For Small Businesses

If Foursquare’s ever going to become a big business, it’s going to need some help from small business.

9 years, 11 months ago

How to optimize for Facebook Graph Search

Follow this simple checklist to make sure your hotel or brand stands out on the ever-evolving social media platform.

10 years, 1 month ago

How Social Media Moves Consumers From 'Sharing' To 'Purchase'

Vision Critical’s recently published study, From Social to Sale provides some answers to exactly how a company’s social media strategy could be tailored to drive sales.

10 years, 1 month ago

Facebook Alive and Well for Hoteliers

Despite recent reports that suggest Facebook is showing signs of fatigue, hoteliers said the social networking site is still their No. 1 platform for engaging with guests, locally and globally. (report from US)

10 years, 2 months ago

Facebook's Advertising Is Starting To Spiral Out Of Control

Two weeks ago, Facebook announced that it hit one million advertisers using the site for the first time ever.And boy does it show.

10 years, 2 months ago

6 Digital Metrics You Should Be Watching

Many of us track page views, unique visitors, followers and fan counts. We obsess over click-through rates, bounce rates, cart abandonment rates and load times — and with good reason. These are key metrics that serve as proxies for brand health and can aid or impede business growth.

10 years, 2 months ago

7 Ways to Use Social Media to Land a Job

Brad Schepp, co-author of How To Find A Job On LinkedIn, Facebook, Twitter and Google+, shared tips for finding a job using social networking sites. Here’s what he suggests:

10 years, 3 months ago

How An Online Reputation Can Hurt Your Job Hunt

If you are looking for a job, you need to be aware of your digital footprint – the information connected with your name online. Companies and recruiters routinely check search engine results to learn more about potential employees.

10 years, 4 months ago

How to Get 1 million Facebook ‘Likes’

That’s why, as our coverage has shown, it’s better to wade in strategically than jump in headfirst. Hilton Hotels & Resorts has found success adopting the former approach. The hotel chain was the first in the industry to hit the 1-million-‘like’ mark on Facebook last month—a massive accomplishment that speaks to the savvy of the team pulling the levers behind the scenes.

10 years, 5 months ago