Sammobile’s receipt of a potential mailshot (see below) shows the ‘Galaxy Unpacked 2016‘ branding alongside a date of August 2nd 2016. That’s earlier than has been previously discussed for this year’s version of the Galaxy Note, but it makes a lot of strategic sense. This Galaxy Note is going to be in direct competition with Apple’s iPhone 7 Plus - the only iPhone release in September likely to come with the new technology of the smart connector and a dual-lens rear camera. It’s a smart move to get a little bit of clear air between the Note reveal and the avalanche of Apple’s reveal.
August 2nd would likely be five weeks before these new iPhones are revealed. It should allow Samsung to get the Notes on sale before the end of August giving them two weeks to build up sales in the retail channel and a lot of positive word of mouth reviews (and online articles) before Tim Cook has to sell the same feature set on the iPhone 7 Plus as something new.
It also gives Samsung another week or two of unit sales from the Note to add to the calendar Q3 sales and improving both Samsung Mobile’s financial contribution to the company and generating more goodwill and positive publicity.
Will Samsung be able to surprise us at all with the Galaxy S7 this year? Last year, the company threw us for a loop with its beautiful Galaxy S6 edge but this year all the leaks indicate that the Galaxy S7 and Galaxy S7 edge will be pretty much what we expect them to be.
5 years, 3 months ago
SEOUL, South Korea — The shipbuilding and engineering arms of the Samsung Group announced a plan on Monday to merge by the end of the year, in another sign that restructuring is gaining speed at the company, South Korea’s largest conglomerate, in apparent response to the faltering health of its leader.
6 years, 7 months ago