Mauritius | Infrastructure

June 16, 2015

Publicité Interdite: la Nouvelle Stratégie de Lottotech

Informer les Mauriciens de la prochaine cagnotte du Loto, sans pour autant les inciter à jouer… C’est la nouvelle stratégie adoptée par la compagnie Lottotech depuis l’interdiction de faire de la publicité pour les jeux de hasard décrétée lors du dernier exercice budgétaire.

Ainsi, à partir du jeudi 11 juin, la société a fait diffuser un communiqué sur les ondes radiophoniques pour informer les Mauriciens que la cagnotte du samedi 13 serait de Rs 10 millions. Interrogée, Virginie Rose, Public Affairs Assistant Manager de la compagnie, soutient qu’il s’agit d’Informative Publicity, et qu’il s’agit d’une pratique légale.

«C’est plus responsable»

Raouf Gulbul, le président de la Gambling Regulatory Authority, abonde dans le même sens. Il rappelle que des amendements ont été apportés à la Finance Act pour réguler la publicité sur les jeux de hasard.

«Ce n’est plus comme avant, lorsqu’on incitait les gens à jouer. Maintenant, on informe les gens des résultats du tirage ou du montant d’une cagnotte. C’est plus responsable», indique-t-il.

Actions en baisse

Une autre entreprise spécialisée dans les jeux de hasard voit, quant à elle, le cours de ses actions baisser continuellement en Bourse. Il s’agit d’Automatics Systems Ltd. Jeudi, par exemple, cette firme a clôturé à Rs 36,85.

De janvier à cette date, le cours de ses actions a chuté de 59,1 %. Son taux le plus bas a cependant été enregistré le 16 octobre 2002, lorsque ses actions valaient Rs 18.

Text by lexpress.mu
 

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