Private TV Without Info: Control In Advance

10 years, 5 months ago - November 18, 2013
Private TV Without Info: Control In Advance
Movies, entertainment and sports. This is all that is allowed on the Mauritian private television awaited four decades. Which is scheduled for "soon" by the government. But a question arises: is it a viable model?

In the beginning, the first Mauritian private TV does not broadcast news. But if the private TV finally arrives, the mountain could give birth to a mouse, given the abundance of supply of entertainment and sports with satellite channels. So, some people are questioning this budget measure and cast doubt on the viability of such a project. 

The issue was raised at a PNQ Paul Bérenger and Navin Ramgoolam had indicated that he was not against it, but first he needed a legal framework. Meanwhile, it is not clear that this model generates great enthusiasm.

Who will invest in a private television does not broadcast news? "is demandeSelven Naidu returned to Mauritius after leading six ansdurant the RTA, the leading private television Deschaines Madagascar , or a dozen. Already, with the evolution of digital technology, the idea of private conventional television packs less media groups. Now develop a general TV without information, it would be for them to kill the project in the bud.

"The Big Island has a considerable advance on us. This is a stupid you want to delete the entry info. It is killing the private office chain, because a private chain built its business strategy around the prime time and prime time is the time information " enchaîneSelven Naidu égalementex and CEO of the Mauritius Film Development Corporation . With its Malagasy experience Selven Naidu rose two projects private channels and looked forward to the time of the opening of the television space to private operators. But today, he wondered what " the businessman will darken in such an adventure with a business plan that does not include a component news . "

The News is a commercial concrete argument , "Naidu insisteSelven. "On the MBC, advertising is more expensive at the time of JT, says Philippe Forget, President LaSentinelle Ltd (LSL). 's info c ' is as the ' anchor holding ' in a shopping mall. It has a power of attraction. " He confides and it is true that at one point, the group had considered investing in a private TV. " But now, in these conditions, I do not count update this project , "responds PhilippeForget. 

The idea to censor private TV even before its advent has meaning, cynically observed Radhakissoon Ashok, former chairman of the Independent Broadcasting Authority : " In equal conditions, it will not be difficult for a private channel to win the battle the info given the quality of the information disseminated about what to call the government rather than public string. "

To be in the spirit of the time and especially take advantage of the opportunities offered by new technologies, media groups Défi Media Group and LSL develop slowly but surely their Web TV." The Web is certainly a more promising project. It has great potential, " said the president of LSL .

But can we do the " infotainment " to default infopure on private TV? Few operators take a telrisque due montagefinancier necessary. " For a TV worthy of the name, it is more than Rs 500 million per year and no return on investment within four years , "évalueSelven Naidu.

 

Text by lexpress.mu

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