Want to win more business without dropping your price? Here are seven time-proven techniques to ensure that your customers alway think of you, before they even consider your competition.
10 years, 6 months ago
Don't try to sell at the beginning of a customer relationship.
Customers usually make buying decisions based upon more than just the lowest price.
10 years, 7 months ago
Avoid these common phrases in your sales and marketing emails.
Without context we may make assumptions, or we may go into action without having details which could affect the outcome. So how do you get context when you don't have it?
Three tips from a midmarket CEO who's been there, done that.
While you paid attention to running your business day-to-day, your focus on customers may have slipped. Here's how to get it back.
To truly help a customer you must first discover what's keeping that customer from being more successful.
While the old-fashioned channels cannot be forgotten, revenue managers are shifting their focus to the channels that are growing the fastest, such as metasearch and mobile.
Companies in emerging markets may not need to build brands. But, if they do, China can show how. It is far ahead of the game than India.
Listen to these short sound clips and you'll never make these mistakes again.
Hotel and brand companies are pursuing intensely the next generation of travel consumers: millennials.
10 years, 8 months ago
It's simply not true that "The Customer is Always Right." Sometimes they're dead wrong.
Once you go virtual, you might not go back. Here are the ins and outs of putting on a digital conference in style.
Never try to begin a business relationship by telling a lie-- especially these hoary but common examples.