1. Business dinners – One of the most traditional business events, business dinners can be held for a range of reasons, from celebrating milestones to simply getting together with employees and clients.
2. Golf tournaments – An annual golf tournament is a good way to increase customer loyalty, reward employees, and acquire new customers. You could use your golf event to raise money for a charity of your choice.
3. Networking events – These events are ideal for making new contacts, leading to new clients, partners, and vendors.
4. Product launches – Create a buzz around the release of your new product by holding a launch party. It’s a good way to get customers excited and to generate media coverage.
5. Award ceremonies – Boost employee morale by hosting an event to honor them for all of the things they’ve done for your company.
6. Holiday parties – The holidays present the perfect opportunity to throw a great party where you can invite clients, prospects, media members, and employees.
7. Customer appreciation parties – Customer retention should always be a focus for your business. Show your customers how much your appreciate them by hosting an event just for them.
8. Board meetings – These prestigious meetings let you cover your company’s recent progress and discuss future goals and strategies.
9. Happy hours – Blow off a little steam from the work week and build relationships at a company-hosted happy hour event.
10. Seminars – Seminars are educational events for managers, employees, or even the general public. They can have a single speaker or multiple speakers throughout the seminar.
11. Shareholder meetings – These events are typically held quarterly or annually to keep shareholders updated about company issues and to take care of other executive-level business.
12. Charity functions – Charity events highlight your brand in a positive way, attract media attention, and allow you to give something back to an important cause.
13. Press conferences – Use press conferences to get the media talking about new products, important business issues, or to launch new marketing campaigns.
14. Trade shows – Hosting a trade show is a great way to position your brand as an industry leader and to generate new leads.
15. VIP events – Make your best customers feel special by hosting exclusive VIP events just for them. These events can be things like sneak previews of new products or special private sales.