Start for Rodrigues Products

9 years, 12 months ago - April 22, 2014
Start for Rodrigues Products
Real boost to entrepreneurship of Rodrigues. New? First, the official launch of Rodrigues stalls shopping center Grand Bay, Thursday, April 17. And, on occasion, the agreement between the two parties was signed in the presence of Deputy Chief Commissioner, Marie Rose Fanchette Gaspard Pierre-Louis.

The products to be marketed are red bean, silt, pepper, spices such as saffron, agri-food products and crafts products, among others. " The initiative of the Regional Assembly aimed at regaining the reputation of what was once attic Maurice Rodrigues , "said the Assistant Commissioner. Jean-François Celine Centre Manager of Grand Bay Heart of City, for its part, says that this "strategy follows the resounding success of a week dedicated to promoting products Rodrigues we held in Grand Bay in 2013. Best how to meet the strong demand for products Rodrigues is to make them visible on the commercial circuit of Mauritius . "

Grand Bay will no longer be in the near future the only place where the products will be available Rodrigues. " We are in talks for Rodrigues products are present in all branches of the supermarket chain Winners , "says Rose Marie Fanchette Gaspard Pierre-Louis.

The Rodrigues Regional Assembly also wants to boost IT services in the island. An  ICT Road Show was also launched Thursday, April 17 at Ebene. The goal: to present the various investment opportunities in information technology Rodrigues. The development of call-centers or to provide services of Back Office in companies.

Delegations of ten people also fly to Seychelles soon to attend a trade show. It will take advantage of the broad outlines of cooperation between Seychelles and Rodrigues in entrepreneurship.

This project is sponsored by the Rodrigues Trading ad Marketing Ltd  (RTMC), the  Small and Medium Enterprise Development Authority , the company  Invest Rodrigues  and Entrepreneurship Committee, among others. The idea is to promote local small businesses find a market for Rodrigues products in order to market them. Role is taken very seriously by the RTMC. So far, the entrepreneurs struggled to sell their products. They organized themselves in order to go to trade shows in Mauritius.

Rodrigues label has also been developed by a consultant and the final logo has already been endorsed by the Executive Council of the Regional Assembly. The label will be made public in May. According to the authorities, this project will benefit the entire population Rodrigues introducing a change of mindset for a new "business mindset".

In addition to this label, it comes to build a warehouse in Mauritius for the distribution of products in the country and the establishment of a procedure to certify the authenticity and quality of products Rodrigues.

What is the Rodrigues Trading and Marketing Company Ltd?

The signing of the Agreement between the Regional Assembly and the Society of vine is one of the factors of the strategy to promote the products of Rodrigues. Among these factors, there are the saddle club activities Rodrigues Trading and Marketing Company Ltd. (RTMC). This company is the result of a partnership project between the Regional Assembly and the State Trading Corporation (STC). The RTMC is Rodrigues, that Enterprise Mauritius (EM) is Mauritius in terms of the promotion and marketing of the products of the country. It is headed temporarily by Anjela Spéville, Executive Director , until member of its board of directors.

Thus, it is time to finish the traditional formula where small entrepreneurs were to ensure the sale of its products. They will focus on production. The RTMC does the rest. 

 

Text by lexpress.mu

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