World | Africa

October 29, 2014

Externalisation: l’Eveil de Madagascar Inquiète les Opérateurs

Avec le retour à l’ordre constitutionnel à Madagascar et l’invitation de son président, Hery Rajaonarimampianina, aux étrangers à venir investir dans la Grande île, Maurice doit faire preuve de vigilance.
Archive Photo

Archive Photo

C’est surtout dans le domaine de l’externalisation (Business Process Outsourcing) que Madagascar pourrait devenir un sérieux concurrent pour Maurice.

En effet, la situation monétaire à Maurice avec un taux directeur à 4,65% pourrait encourager les investisseurs à se tourner vers Madagascar, car, souligne-t-on, la définition même du Business Process Outsourcing (BPO) est de s’externaliser afin de réduire les coûts opérationnels. Et en raison de la valeur de la roupie, des entreprises et des clients envisageraient de délocaliser certaines de leurs activités vers d’autres pays où les monnaies ne sont pas fortes.

Ainsi, si des mesures ne sont pas rapidement prises par les autorités locales pour rendre ce secteur plus attrayant et compétitif, Madagascar s’imposera d’ici à quelques années comme un rival, plus particulièrement sur le marché francophone. À moins de faire de Madagascar un allié pour le secteur du BPO.

 

Text by lexpress.mu
 

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